Sales & Marketing Team

Mandate: The Sales & Marketing team is responsible for driving revenue growth by generating demand, converting pipelines, and ensuring a seamless buying experience for our customers, and partners.

• Developing and executing sales and marketing strategies aligned with company OKRs.

• Removing friction in the buying process to accelerate deal velocity.

• Building and maintaining a predictable, scalable revenue engine.

• Strengthening market positioning through brand, messaging, and social proof.

• Optimising the full customer acquisition journey from awareness to closed-won.

Cadence:

• Weekly Sales & Marketing team meetings focused on pipeline growth, conversion rates, and overall sales and marketing metrics.

• MOS IDS meeting every other Thursday to resolve cross-functional issues.

OKRs:

Sales:

Marketing:

Leader: Chris Whitehead (VP of Sales)

Members:

• Chris Whitehead – Sales & Marketing Team leader

• Dexter Hutchings – Leader of Marketing Team

• Harry Pond - Individual Contributor

• Anna Kocsis - Demand Generation Lead

Contributors:

• Support from Core Team and cross-functional leaders as needed