Mindset Operating System (MOS)
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  1. Teams

Sales & Marketing Team

PreviousOperations TeamNextMarketing Team

Last updated 2 months ago

Mandate: The Sales & Marketing team is responsible for driving revenue growth by generating demand, converting pipelines, and ensuring a seamless buying experience for our customers, and partners.

  • Developing and executing sales and marketing strategies aligned with company OKRs.

  • Removing friction in the buying process to accelerate deal velocity.

  • Building and maintaining a predictable, scalable revenue engine.

  • Strengthening market positioning through brand, messaging, and social proof.

  • Optimising the full customer acquisition journey from awareness to closed-won.

Cadence:

  • Weekly Sales & Marketing team meetings focused on pipeline growth, conversion rates, and overall sales and marketing metrics.

  • MOS IDS meeting every other Thursday to resolve cross-functional issues.

OKRs:

Sales:

Marketing:

Leader: (VP of Sales)

Members:

  • – Sales & Marketing Team leader

  • – Leader of Marketing Team

  • - Individual Contributor

  • Anna Kocsis - Demand Generation Lead

Contributors:

Support from and cross-functional leaders as needed

Chris Whitehead
Chris Whitehead
Dexter Hutchings
Harry Pond
Core Team